Archive - Leadership in Change

Turn One Video Recording Into 5 Assets With Claude (Save hours)

Claude can't watch your video. Here's the transcript workflow that turns any recorded conversation into chapters, themes, quotes, and a thumbnail.

Aug 3 • Joel Salinas

July 2026

Why AI Initiatives Stall: 3 Questions to Reset Yours

Brennan McDonald on the three questions that get a stuck AI rollout moving again, and why it's almost always about people, not tech.

Jul 30 • Joel Salinas and Brennan McDonald

What Is AEO? A Plain-English Guide to Getting Found by AI (2026)

AI is already recommending businesses to buyers. Here’s how to make sure it recommends yours.

Jul 27 • Joel Salinas

The AI Product Design Checklist: 8 Areas to Get Right

Product strategist Ileana Marcut on the 8 areas that make or break an AI product, from fit and boundaries to data, verification, and compliance.

Jul 23 • Joel Salinas and Ileana

Ninety minutes, and you leave with a 90-day AI plan you wrote yourself.

The AI Judgment Workshop is live. Ninety minutes, and you leave with the foundation that makes AI actually work.

Jul 22 • Joel Salinas

Claude Cowork Use Cases: 15 Prompts That Do the Work for You

Here are the top Cowork use cases across finance, operations, content, HR, and research

Jul 20 • Joel Salinas

You’re Pointing Agentic AI at the Wrong Problem

Mindbreeze CEO Daniel Fallmann on why the near-term prize is removing operational friction, not shrinking headcount.

Jul 16 • Joel Salinas

Claude Cowork Just Left the Desk

The AI tool most leaders should actually be using just lost the one thing holding it back.

Jul 13 • Joel Salinas

Gold Skill of the Month: Meeting Prep Skill

Walk into every meeting ready, and walk out with the follow-up already written.

Jul 10 • Joel Salinas

Stop Buying AI Tools, Your Team Needs a Marketing Engineer

Justin Taylor of The Landing Pad on the marketer-who-builds, the role that turns AI anxiety into direction.

Jul 9 • Joel Salinas and Justin Taylor

What Is an MCP? The Plain-English Guide for Leaders (+ my 25 must-have list)

The “USB-C for AI” that turns Claude from a chatbot into an assistant that knows your business, plus the 25 connections I use.

Jul 6 • Joel Salinas

AI in Hiring: Why the Résumé Is Losing Its Monopoly

Clera co-founder & CEO Sebastian Scott on why hiring is shifting from résumés to signals, and where AI actually belongs in the process.

Jul 2 • Joel Salinas

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