The most common question I get from leaders: “Joel, how do I actually keep up with AI?”
It’s a fair question. AI is moving fast, information is everywhere, and even those of us working on this full-time struggle to stay current. You can spend hours every week trying different tools, watching tutorials, reading articles—and still feel like you’re getting nowhere.
That’s exactly why my cofounders Michael Simmons and Claudia Faith and I built Cozora.
What Cozora Actually Is
Cozora is a live AI show-and-tell community. Instead of reading about how someone uses AI, you watch them do it, live, on their screen, with the actual prompts they use.
Every session runs 60-90 minutes. You can ask questions, pause the creator, and walk away with prompts you can use Monday morning. No theory. No generic tips. Just real workflows from people who’ve spent thousands of hours perfecting specific AI skills.
Why We’re Doing This Differently
Most AI education treats every tool the same way. You try ChatGPT for five minutes, Claude for ten, then move to the next shiny thing. It’s like going to a gym and doing one rep on every machine… you never actually build strength anywhere.
Cozora focuses on depth over breadth. We’re building specialized cohorts around specific use cases: AI for marketing, AI for content creation, AI for strategy, AI for sales. You pick your area, go deep with experts in that niche, and actually master the skills that matter for your work.
The AI landscape is moving toward specialization. Skills like prompt engineering and context engineering are getting more complex. You need focused learning, not endless surface-level exposure.
The Collaboration Advantage
Here’s what surprised us most:
AI rewards collaboration more than any technology we’ve seen before.
Someone great at writing can partner with someone great at image generation. A subject matter expert can team up with a prompt engineer.
Right now, while AI is still new, industry experts are unusually open to collaboration. That window won’t last forever.
Your Discount Offer
Because you’re part of this community, you get early access with significant savings:
Free Subscribers: 30% off Cozora for 12 months (Offer ends Jan 15)
Premium Members: 50% off Cozora (save $360 annually)
Watch the video above to hear directly from the three of us about why we built this and what makes it different. Then, if it resonates, grab your discount before the deadline.
Thank you Exploring ChatGPT, Corie Feiner, The Black Line, Hodman Murad, ila Dawn, and many others for tuning into my live video with Michael Simmons and Claudia Faith!
Ready to go deeper? Sign up at Cozora.org and use your Leadership in Change discount at checkout.
Have questions about Cozora or how it fits your specific leadership context? Drop them in the comments—I’ll answer every one.





